December 16, 2010

Sticky Situations

A fertility clinic in Australia decided to place an ad in this month's FHM magazine that would cause the pages to stick together, literally. As you flip through the pages you come to a page that is stuck with a gooey, sperm-like substance.

If they don't carefully put the magazine at this site and actually get the page unstuck they will see a woman wearing lingerie and the ingenious tagline "Don't Waste Your Sperm". The ad is directing young men to a website that has them take a quiz to see if they should donate their sperm.

Personally, I think it is a pretty cool ad. Disgusting, yes, but also very creative and I would be very curious to see how well it does for them. Too bad it would never fly over here in the states. Somehow, I just see the religious righteous finding a way to stop that from ever happening here.